Archive Project 2
Another archived project from previous design work. This represents earlier explorations and design thinking.
Industry
Home furnishing, E-commerce, Spatial Computing
What I did
UX/Product Design, 3D Prototyping, Conceptualisation
Tools used
Figma, Blender
Year
2022 - 2024
Exploring the Role of 3D in Product Decisions
Digital product pages have traditionally been built around static images and specifications, even when customers are making inherently spatial decisions - about size, fit, proportion, and how a product relates to their home. This case study explores how 3D can move beyond visual novelty and become a meaningful tool for understanding products in space.
Over multiple iterations, I worked on evolving IKEA's 3D product experience from a simple viewer into a progressively richer exploration system. Each version intentionally added a new layer of understanding: starting with basic product inspection, then introducing shoppability, dimensional clarity, and finally room-level context through integration with IKEA Kreativ and IKEA Planners.
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